Marketing Coordinator:  Kilowatt Brewing | Forbidden Cove Tiki Bar |  The Space Pad Speakeasy

Position Description

Kilowatt Brewing is seeking a highly motivated, creative, and strategic leader who is organized, efficient, flexible, and driven to join our small but growing team.  As our Marketing Coordinator you’ll help create new and fresh content for a variety of products and marketing collateral including engaging content to strengthen and expand our social media presence, websites, oversee package design for our beverage products, press releases, and advertising for our Tap Rooms, Restaurants and Speakeasys.  This position will be based out of the office at our Kearny Mesa location, with travel to our Ocean Beach and Oceanside locations as needed with possible work from home opportunities.

 

About Our Company

Kilowatt Brewing is known for producing small batch, eclectic beer styles and providing customers with unique and stimulating experiences in our one-of-a-kind tasting rooms. Creative and interactive lighting permeates throughout the brewery and taprooms featuring rotating artwork created by local artists, along with an extensive collection of black light art that customers can enjoy with or without provided special 3D glasses, hand-built glass infinity mirror rooms, and other unique art installations. Specialty programmed LED lighting allows us to change the lighting color and mood in real-time.  Custom-built giant versions of modern, classic, and obscure games of skill are also a trademark of Kilowatt’s tasting room experience.  The brewery and tasting room are located at 7576 Clairemont Mesa Boulevard in San Diego.  Located inside our brewery is the Forbidden Cove hidden tiki bar open Thursday through Saturday serving our handcrafted specialty craft cocktails.  Kilowatt has two satellite tasting rooms located in Ocean Beach and Oceanside with a new speakeasy located behind our Oceanside tasting room, The Space Pad. All three tasting rooms typically have 20+ beers on tap which are open 7 days per week.  The brewery currently operates a 7 BBL brewhouse with 15 BBL fermenters which have won several awards including voted as a WestCoaster Best of SD Beer 18 in 18′, 2018 Great American Beer Festival Chocolate Beer category Bronze medal winner for our Chocolate Macadamia Stout, 2019 Great American Beer Festival Belgian Dubbel Beer category Bronze medal winner for our OB Bubble Dubbel, 2021 Great American Beer Festival Specialty Beer category Gold medal winner for our Maple Smoked Maibock, and two time 2020 and 2021 medal winners at San Diego International.

The Space Pad Concept

The Space Pad exists on the top deck of a tall tower above the surface of the alien planet Rillispore, a technologically advanced 1950’s Atomic Era styled spaceport. The Rillisporians made contact with Earth starting in the late 1940s and 50s in their flying saucers and found a beautiful planet with beautiful people and beautiful architecture. They were so impressed they decided to take the mid-century vibe of the 1950s on Earth back to their planet and incorporated it into their culture and advanced technology. The Space Pad is the Rillisporians favorite cocktail lounge located on their home planet and now decades later they’ve invited us to visit and share with us what they’ve been up to!

When you first walk into the speakeasy through a hidden passageway from Kilowatt, you enter a “space elevator” that beams you up to the planet and top of the tower where you then officially step foot into The Space Pad. As you enter, to your right is a wall made of rock mined from the planet’s surface that contains glowing crystals and fossils. Two large observation windows embedded in the rock are visible where you can peer out over the surrounding spaceport and landscape on the planet. To your left are two plush booths with fireplaces at the tables next to a stacked stone wall backlit with several thousand light bulbs. Dozens of glass portals are embedded in the floor further showcasing the Rillisporian’s technology. Orders from the kitchen for The Space Pad’s guests are sent via a special cable car rocket delivery system that runs across the ceiling. Plants, animals, and works of art from the planet are displayed throughout with another large observation window behind the bar to view the planet.

The Space Pad’s cocktail menu is curated by Cristian Diaz, a well-known bartender and mixologist in the Tiki community who’s been the Lead Bartender at Trader Sam’s Enchanted Tiki Bar at Disney for over ten years. His recipes are innovative and envelope pushing with a heavy focus on molecular mixology. At The Space Pad expect to find cocktails with flavored smoke bubbles floating on top of your drink, cocktails that look like a lava lamp in your hand, change color as you drink, fruit suspensions, and spherified cocktails that you actually eat rather than drink, similar to giant boba pods each individually filled with cocktail ingredients that bursts with flavor and booze when you bite into it.

Forbidden Cove Concept

Forbidden Cove, a hidden Tiki inspired lounge serving handcrafted exotic cocktails and rare craft beers, featuring one-of-a-kind lighting and décor is located behind a hidden door inside Kilowatt Brewing. Customers use a wooden Tiki Idol given to them at check-in to unlock the hidden door and cross the Infinity Mirror Bridge to explore the mysteries and enchanted elixirs of the Forbidden Cove. Our Tiki inspired cocktail menu is also designed by Lead Mixologist Cristian Diaz. Forbidden Cove previously was a beer-oriented bar, however recently acquired a full liquor license providing the opportunity for bartenders to contribute to shaping our new cocktail service and actively participating in launching this exciting new phase of the Forbidden Cove.

Kilowatt Brewing’s organizational culture is one of teamwork, collaboration, and respect for everyone.  We strive to make our employees feel they are part of a close-knit family and seek new team members who also embrace these values.  

Required Personality Traits and Abilities:

  • Proven aptitude for inventive, imaginative, and resourceful problem-solving, and ability to think “outside the box”; a strong desire to do things differently and better.
  • Excellent communication skills (written and oral). Able to interact effectively interpersonally with all members of the company bottom to top and all external relationships.
  • Collaborative mindset, and ability to iterate and incorporate feedback.
  • Excellent verbal and written communication skills (Copy writing experience preferred).
  • Strong project management and time-management skills with ability to supervise multiple projects in a fast-paced environment. Ability to prioritize tasks and meet deadlines.
  • Detail orientated with good multitasking and organizational skills.
  • Possess positive attitude with the ability to work independently, but also contribute well to a team environment.
  • Self starter and highly motivated.  Ability to self-motivate, to be resourceful and to act independently.
  • Quality, high integrity human being.

Required Skills and Qualifications:

  • Expert in marketing and brand management fundamentals.
  • Coordinate various Marketing functions including, but not limited to, consumer/market research, graphic design, packaging, new product development, event marketing, sponsorships, donations, publicity, public relations, point of sale, consumer promotions, strategic tie-ins, advertising, interactive, communications, etc.
  • Lead the brand positioning and creative development process to help drive the company towards greater profitability.
  • Develop strategic, operating and tactical plans to achieve company/brand objectives. Monitor competitive activity, assess consumer trends, and follow the marketplace to identify opportunities to grow and develop our brands.
  • Create and maintain consistent brand standards for all brands.
  • Collaborate with Owners, Management, Brewers and Tasting Rooms Leads in the development of marketing plan activities.
  • Communicate marketing objectives and plans to the organization and monitor and quantify results/progress.
  • Establish and maintain a consistent brand image throughout all product lines, promotional materials, merchandise and events in line with marketing and branding guidelines.
  • Manage website development and updates.
  • Lead new product and package development for the company.
  • Direct all packaging design and advertising development.
  • Willingness to represent company in a professional manner at both work-related and non work- related functions.
  • Able to seek, find and/or create new opportunities to effectively market the brand(s).
  • Maximize company’s marketing dollars by negotiate contracts that generate increased value to the company’s best interests.

Education and Experience Preferred, but not required:

  • Knowledge of web design and maintenance (Word Press).
  • Bachelor’s degree with marketing related education preferred.
  • Print production knowledge and ability to prepare files for print and publication.
  • Proficiency in Adobe Creative Suite (Especially: Adobe Illustrator, In-Design, Photoshop).
  • Photography. Recognizing and identifying photo opportunities, personally taking compelling photos and coordinating photo opportunities with others.
  • A passion for craft beer, craft cocktails and the communities that support the craft.

 

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